Omron South Africa’s country general manager, Victor Marques, says that the company experienced record growth in fiscal year 2016, despite the tough economic environment. Apart from effective target market strategy implementation, this success was also largely due to ongoing innovation, for example its Innovation in Manufacturing drive.
Omron’s country general manager, Victor Marques.
While the South African economy continues to exhibit sluggish growth, good opportunities still abound. “Social value driven innovation, coupled with strong customer centred solution efforts, together with the skills and team to back it up, allow us to go places despite these challenges,” he continues.
The ever-expanding growth opportunities in sub-Saharan Africa are also an essential part of Omron’s growth strategy. Omron’s i-Automation Innovation in Manufacturing drive is focused on intelligent, integrated and interactive automation. “Customers will see accelerated advances in areas such as robotics, motion solutions and further exciting developments in devices supporting IoT,” he adds. Such innovation is critical in the automation industry, especially as customers have so many competitive options from which to choose from at present. We believe strongly that, in order to keep a leading edge, we need to be prepared to walk the talk and accompany the customer through all stages of the journey, from the initial opportunity to the successful conclusion of the solution.
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